02.02.2022

Ted Baker’s Commercial St Reinforces the Brand’s Strong British Heritage

We are delighted to announce that due to the success of the Keep Watch unit that FormRoom originally produced for Ted Baker’s Commercial Street Store, the brand came to FormRoom to produce Ted’s exhibtion stand at Baselworld in Switzerland. At the trendsetting International Expo for the world’s watch and jewellery industry, this eye-catching, premium display showcases the brand’s expansive watch range.

This stylish exhibition stand reinforces the brand’s strong British heritage in the worldwide marketplace.

Putting the spotlight on the wider world of Ted, this striking trade show stand showcases Ted’s timeless pieces and reinforces the brand’s strong British heritage in the worldwide marketplace.

Flanked by mannequins, the display is comprised of a Valchromat base unit, steel framework, graphic back panel and illuminated signage. Premium materials and high quality finishes were key to this stylish exhibtion stand.

Leather clad display drawers beneath glass countertop showcases a variety of product. In keeping with Ted’s sense of humour, FormRoom created a bespoke cityscape of acrylic buildings & VM display pads that include a speech bubble and Kapow shape.

Our team completed a full build of the stand in the workshop, checking every detail and provided a comprehensive on-site installation guide. This stylish exhibition stand reinforces the brand’s strong British heritage in the worldwide marketplace.

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Dubai’s Influence as a Retail Hub

We’ve been fortunate to work with clients like Charlotte Tilbury, Myriam K, The Social Pup and Varsity in Dubai, Riyadh, Bahrain and Kuwait to bring some of our most ground-breaking concepts to life in a market where true innovation thrives. For us, the Middle East is often one of the most exciting places to work because of its constant redefinition of space design with cutting-edge concepts that blend retail and hospitality into immersive and sustainable experiences.