Formroom were asked to produce a total of 4 seasonal windows for iconic department retailer, Fortnum & Mason, as part of a series of Autumn windows linking to the change of seasons.

The enigmatic windows explore liminality, materiality and the atmospheric change that comes with the shifting seasons and the passing of time. This project demanded an ability to replicate and fabricate a complex and highly conceptual creative brief, as well as adhering to strict production timelines and execution.

From an oil painting that transitions from the artistic realm to the physical, a crystal chandelier condensing into a pool of liquid, and 3m tall tree breaking through the walls and floor of the storefront, this project had demanding technical production requirements combined with a level of artistic sensitivity and execution level fit for one of London’s most prestigious retailers.