All Insights

News, press coverage and other thoughts.

Formroom partners with retail giant Reliance to design India’s first Neo-Store: Azorte

In our most recent international department-retail project, Formroom was tasked with creating a blueprint design for Indian giant Reliance Retail‘s new fashion and lifestyle destination super-store, Azorte.

Formroom MD Takes Part in New BBC Three Series ‘Hire Me: Competing for a Dream Job’

We are thrilled to announce our MD, David Roberts and Formroom’s participation in brand new BBC three series ‘Hire Me: Competing For A Dream Job’.

4 New Types of Branded Spaces

It’s not a traditional shop, restaurant, hotel, or bar, so what the hell is it? The meaning and function of physical spaces for brands has been changing and expanding rapidly as digital innovations and shifting social behaviours usher in new *kinds* of spaces and demands for brands.

1 Key Design Secret for Great Commercial Interiors

Investment in a blueprint design is a no-brainer for businesses with the ambition to roll out to new locations in the future, or for existing brands looking to standardise and amplify the impact of existing venues.

The Power of Nostalgic Spaces

An all important question for brands is how to create an emotional connection with their customers, and even more importantly for us as an agency, how to create spaces that reinforce this connection.

How the Metaverse is Influencing ‘Real Life’ Design

3D rendered environments, digital art, NFT’s and the metaverse are becoming BIG influencers on design.

How do your ‘Green Credentials’ stack up?

In the discussion of climate change you’ll hear terms such as Sustainability, Eco-Friendly, and Green being used interchangeably. However, there are key differences in their definitions which are important to understand when playing our part in the fight against climate change. What do they truly mean, and how can we action truly sustainable design?

Restaurant & Bar Design Awards Q&A

Speaking to Restaurant & Bar Design Awards, creative agency FormRoom’s MD.

The Luxury Jewellery Industry In 2020

The luxury jewellery industry is drawing on consumer behaviours and positioning their products to ‘new money’ consumers.

Contemporary Interior Trends in Hotel Design

As new generations of travellers emerge, hotel design trends evolve in combination with these changing consumer behaviours.

Dezeen – Seven ice cream shops

Dezeen has scooped up seven design-focused ice cream shops to satisfy your sweet tooth all year round.

What to Expect for Café Interiors in 2023

Today’s society is always on the run. So, how can café interiors encourage customers to stay in and fully experience the brand?