02.02.2022

FormRoom & Ted Baker nominated for Retail Week Interiors Award

We are delighted to announce that FormRoom & Ted Baker have been nominated as a finalist for Retail Week Interiors Award’s Best POP / VM Solution Award. Already winning Retail Focus’ Store Concept Award, the Commercial Street Store has been critically acclaimed for providing customers with a highly memorable shopping experience.

Working in collaboration with Ted Baker, this quirky concept store shines light on the brand’s full lifestyle offerings through interactive installations and unique shop-fit units.

Key features included The Wall of Frame, an impactful installation of half-faced busts, forms an eye-catching display unit for Ted’s eyewear range. Customers are encouraged to interact with items by changing the glasses on each face.

These wacky, weird and wonderful installations capture the essence of Ted’s humour and continue a quirky aesthetic throughout the entire layout of the Ted Baker & Moore Store, making for the ultimate customer experience.